Subaru VIP Program
Purchase or lease a new Subaru vehicle with no haggling, no negotiation, no pressure – just a great deal on a new Subaru!
Save between $1,000 – $3,000 off the Manufacturer’s Suggested Retail Price (MSRP)* (depending on model and accessories). In addition, your VIP price will be further reduced by any applicable zone or regional cash incentives in effect at the time of purchase. Special rates may also be available to qualified buyers should you prefer to finance or lease your new Subaru. Most model lines are included in this offer. However, all sales are subject to availability and retailer discretion.
Am I Eligible?
Access to the Subaru VIP Program is an exclusive Leave No Trace member benefit.
To qualify, you must be an active member of Leave No Trace through one of the following before requesting a VIP form:
- For at least 6 months at the 50+ annual or $5+ monthly member level
- For at least 30 days at the $500+ annual level
- For a full year at the $10+ annual level
What is the Process?
Once you have been a current member of Leave No Trace for the specified time period listed above, the process to take part in the Subaru VIP Program is very simple:
- Contact your local dealer: Ask if they participate in the Subaru VIP Program. Also, make sure they have the vehicle you would like in stock or can order the vehicle.
- Contact the membership team at Leave No Trace: Email [email protected] with the following information: Member ID Number (if you know it), Email Address, Phone Number, Home Address, and the name of the Subaru Dealership you plan on working with. Keep in mind that we can only submit your form to one dealership at a time.
- Your Leave No Trace member team will send your request to Subaru of America: Subaru VIP requests are submitted to Subaru Corporate every 1-3 business days. Once submitted, Subaru Corporate will email both you and your dealership a VIP Authorization form within 24 hours.
Other Important Information
Leave No Trace does not know the exact cost or savings of vehicles. All sales are left up to the dealership.
The savings (dealer invoice) is standardized from dealer to dealer, and all sales are subject to availability and dealer discretion. You just need to choose the dealership that is most convenient for you!
* MSRP does not include tax, title and registration fees. All sales are subject to availability and retailer discretion. Limited time offer subject to change without notice. Terms and conditions apply. Prior sales excluded. This offer replaces all existing offers. Valid in the U.S. only, except Hawaii. Cannot be combined with any other SOA promotional offers, coupons (such as auto show or internet coupons) or direct mail offers (except Subaru Guaranteed Trade-in Program (GTP), $500 Subaru Added Security® Maintenance Plan Coupon or Subaru Reward Dollars).
Why the Subaru VIP Program?
A better price. An easier time. This is our commitment to you.
Subaru values our relationships. As members of Leave No Trace, you are more than a customer. You are part of Subaru of America’s extended family.
Not only do you support and bring our values to the world–you help make Subaru more than a car company. Without you and what you do, Subaru wouldn’t be Subaru.
As a member of our extended family, you are eligible to purchase or lease a new Subaru vehicle at retailer cost. Additionally, the price could be reduced further by any regional retailer or customer incentives in effect when purchasing.
While Subaru takes pride in our engineering, performance, safety, and customer experience, we know that it is our people who allow our stars to shine so brightly.
So it is with love, respect, and deep appreciation that we welcome you to the Subaru VIP Family of Programs.
Frequently Asked Questions
Unfortunately, not yet. Subaru of America requires you to be a member of Leave No Trace for 6 months before you qualify for this benefit unless you join at the $500+ level, in which you would qualify for the program after 30 days.
Unfortunately, this benefit cannot be applied retroactively.
The exact amount will vary depending on the model and package you purchase or lease, but the savings can be substantial.
Subaru of America will contact the Subaru dealer of your choice to notify them that you are planning to purchase a new car and are eligible, as a Leave No Trace member, to buy the car at the Subaru VIP Partners Discount. Subaru of America will also email you a certificate showing you are eligible to receive Dealer Invoice Cost on any new Subaru. This must be presented when you enter the Subaru dealership.
Leave No Trace members are limited to two (2) new vehicles within a calendar year.
No. The only vehicles eligible are NEW. The definition of a new vehicle is one that has never previously been titled or reported as sold and generally has less than 100 miles on it.
Unfortunately, dealerships in Hawaii are not participating in this offer.
The Leave No Trace member purchasing the car is responsible for freight, accessories and all applicable federal, state and local taxes, as well as license and municipality registration fees.
While VIP Program referrals are only issued to Leave No Trace members, immediate family members including spouses and domestic partners residing in the same household are eligible, subject to dealership verification of membership status and address. Children are not eligible under the VIP Program.
Unfortunately, this is only open through participating dealerships in the United States.
No, not all models are available. The final decision of which models are available is left to individual dealer discretion. The following models are currently excluded from VIP Programs (as of 12/05/2023):
2024 BRZ tS
2024 WRX TR