Marketing Manager (Posted 6/28/2024)

Using the power of science, education, and stewardship, Leave No Trace is on a mission to ensure a sustainable future for the outdoors and the planet. By working with the public and those managing public lands, Leave No Trace focuses on education as the most effective and least resource-intensive solution to land protection

Leave No Trace is seeking a new member to join our team as Marketing Manager. The successful applicant should have a strong commitment to the outdoors and the mission of Leave No Trace.

Position Goals

●      The successful candidate will be inspired by Leave No Trace’s mission to provide education, skills, research, and science to help people care for the outdoors.

●      We’re seeking motivated self-starters with relevant prior work experience and demonstrated abilities to execute marketing and communications projects, working primarily in the digital realm.

●      This content-producing powerhouse will be a team player who collaborates while receiving support and direction from a small but mighty marcom team.

●      This position aims to attract and inspire constituents with digital assets that engage audiences, grow strategic partnerships, and enhance popular support for Leave No Trace.

Core Responsibilities

●      Key marketing tasks include conceiving and executing digital campaigns, assigning and achieving success metrics, overseeing social media assets, and building/maintaining web pages.

●      Create and deploy digital content that engages individual constituents and strengthens Leave No Trace’s business-to-business partnerships in the community, corporate, and tourism categories.

●      Work with the marcom team and other staff members to develop strategies and fulfill KPIs and metric-based goals, leading to year-over-year organizational growth.

●      Work with the merchandise team on all aspects of Leave No Trace merchandise development, strategy, and sales channels.

●      Support membership and development work via fundraising events, online appeals, and other related marketing efforts to build a powerful Leave No Trace constituency.

Skills and Qualifications

●      Demonstrated ability to create and manage digital marketing assets, including web page development, social media messaging, newsletters, and advertising campaigns.

●      Implement marketing strategies, create original content, track analytics, and drive organizational growth.

●      Skilled in developing and implementing digital tools, including SEO optimization, Google Analytics and AdWords, Meta Ads, and online campaign management.

●      Comfortable working with online databases and skilled in data manipulation.

●      Excellent writing, communication, and editing are must-have skills.

●      Basic CMS administration (WordPress), graphic design, and video editing are nice-to-have skills.

●      Candidates should be prepared to offer examples of relevant real-world digital marketing projects they have created.

Leave No Trace’s headquarters are located in Boulder, Colorado. Both in-office and remote work arrangements will be considered for this position.

Salary Range: $60,000 – $70,000 annually based on commensurate skills and experience. This award-winning organization’s culture includes a flexible schedule and a great work/life balance. Excellent 100% covered health, retirement, and time off benefits are included.

Application Process and Timelines: Please submit a resume and cover letter to [email protected] with the position title in the subject line. No phone calls, please.

More About Leave No Trace

Leave No Trace is for all people, and we recognize that every person’s relationship with the outdoors and natural world is unique and personal. Guided by this foundational principle, the organization is committed to diversity, and we seek to embody inclusivity. We strive to continually evolve as individuals, as an organization, and as an ethic that is relevant to all people who go outdoors. We endeavor to diversify our workforce and encourage and desire applicants from all backgrounds, ethnicities, and lived experiences to join our team.

All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

 

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